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Today at Tokyo Game Show 2014, Square Enix just announced their brand knew cloud gaming business, Shinra Technologies, which will be run by former Square Enix president Yoichi Wada. Formerly known as Project Flare, this cloud-centered business has been developed alongside Just Cause developer Avalanche Studios. While now named after the infamous Shinra Electric Power Company from Final Fantasy VII, rest assured this company will not try to suck the life out of the planet and create super-human soldiers. 

Wada hopes for this company to help create a new ecosystem for the game industry to work with by offering new types of game experiences through Shinra’s cloud technologies. Jacob Navok, senior vice president at Shinra Technologies, believes that by creating this new company concentrated on cloud gaming, this can be “the first flag in the final frontier for the game industry” as it can free developers from the limitations imposed by current technology.

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Flow. Wordplay. Melody. Beat Drops. Long ago, the four nations lived together in harmony. Then everything changed when the “Turn Up” rappers attacked. Only a Lyricist, master of all four elements, could stop them. But when the world needed them most, they vanished. A hundred years passed and my brother and I discovered the new Lyricist, a lyricist named Kanye West. And although his rhymes are great, he still has a lot to learn before he’s ready to save anyone.

But I believe Kanye can save the world.

(Source: itrapmaison)

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